“Cash is the lifeline of your business. You don’t want a recession to destroy you financially.”
— Melissa Houston
How many headlines have you read lately that mention the word “recession”? Analysts, politicians, and economists have been warning of an impending recession for quite some time now… but what does this REALLY mean for you and your business?
This episode covers the down-and-dirty, nitty-gritty of the coming recession: what exactly a recession IS, when it’s going to happen, what we can expect, and how it may affect your business going forward. You’ll learn how to be proactive and what you can put in place in order to minimize the recession’s negative impact on your business and your wealth.
Remember: recessions are a normal part of the business cycle and happen every ten years or so, so these lessons will last you a lifetime!
In this episode, you’ll discover:
Highlights:
00:50 Intro
02:26 Strain on small businesses
03:22 What is a recession?
04:44 What happens in a recession?
06:40 Be proactive about your finances
09:45 Start reserving your cash
11:41 Apply for lines of credit or loans
12:45 Trim excess expenses
13:54 Monitor your numbers
15:47 Get creative with sales
17:01 Cash Confident Course
Links:
Link to calendar (free 30 min consult call)
Main website 🡪 https://shemeansprofit.com/
Offers 🡪 https://shemeansprofit.com/offers/
Cash Confident Course 🡪 https://melissahoustoncpa.lpages.co/cash-confident-sales-page
What’s Your Profit Personality? (quiz) 🡪 https://www.tryinteract.com/share/quiz/62ddb2293d71af001892a3a9
Follow me on:
LinkedIn @melissahoustoncpa